Endineering: Designing consumption lifecycles that end as well as they begin., Paperback/Joe MacLeod

Vândut de elefant.ro

Detalii:

How many ads have you designed? How many products have you launched? Have you ever designed an ending? Does it matter? There is a gap in the consumer lifecycle that needs attention - the end. The problems of consumerism are piled high in this gap: hoarding, pollution, unwanted pictures on social media, risks to security, mis-sold financial products. This book takes the unique approach that these problems have a common source: a bad consumer experience at the end. Endineering shows how to solve these issues, reveal new opportunities and design for better consumer endings. A mixture of stories, new tools and methods will enable readers in policy-making, business and product creation to gain a new approach to tackling issues in consumerism. This is a HOW TO book about endings: what to do and how to do it.

Preț:

130.99 RON


Alte detalii:

Comerciant: Elefant.ro
Brand: Andend

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